February 21, 2020

CARTOONS AND ANIME – FUN, AMUSING, AND ENTERTAINING BUT A BUSINESS

Like a fan of cartoons and anime (or cartoonime for the sake of simplicity). I have to say my fandiom for each genre of animation is slow wanning.
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Though, my enthusiasm for one genre is higher than the other, I, however; still feel that as a whole both industries are on a decline and also have been on the decline since the 80’s.

But I do want to make one thing crystal clear. I do believe that the quality of Japanese anime has slowly improved in the recent times. Though with that said, I am a bit concerned about the new Youth Ordinance Bill that was passed in Tokyo, Japan. I am aware it’s only a small level of censorship but this could potentially be the walking stone towards a huge creation associated with censorship. Because as you know once a federal government issues a small change in the interpersonal structure, they tend to make more and larger changes in the future.

But let’s go back to the point on Corporate cartoonime.

To be sure, the golden age that happen for cartoons and anime happened in the 1960s-1990s. During this time period, toons and anime were aired on major broadcast TV stations such as, CBS, NBC, ABC, and SIBEL. The aforementioned stations were all broadcasting a Saturday Morning lineup with dozens of cartoonimes to watch and select from. However , by the mid 1990′s points began to change.

In 1997 NBC became the first major network shed animated cartoons from its Saturday Early morning lineup. The decision was made for numerous reasons such as, economic reasons, the particular Disney acquisition of ABC/Capital Cities, the particular emergence of KidsWB, and the tight censorship imposed by the Federal Marketing communications Commission which mandated that television stations air at least three hours a week of educational programming intended for children.

But the story doesn’t end there. What began next was your infusion of live-action programming for children and teens. The shift made television networks change their concentrate from animated shows to live-action shows, as they saw a new chance and market for them in terms of advertisement revenue. In fact , networks began to realize that live-action toys, merchandise, and video games could sell just as well as toon merchandise and toys. By the way, several networks the sale of merchandise associated with popular cartoon shows, was main source of revenue and perhaps the main reason for broadcasting animated shows.

Of course , these types of events led to a rapid shift, leading to major television networks to focus on live-action television for kids and teens rather than cartoons or anime, which well… plain sucked.
However , the problem gowns occurring today for these television networks or studio production are… They’re first and foremost a business. Not only are they simply a business but most of them are companies or at least a subsidiary of a corporation.

Some of you are probably asking what does this have to do with anything about toons and anime? A lot.

First allow me to explain the purpose of a corporation or even a public company. The purpose of a general public company is not to increase revenue but to increase shareholders wealth. Yes that’s right, a company’s main goal is to enhance shareholders wealth which is usually carried out by increasing company assets or even profits. But still what does this need to do with cartoons and anime sucking? Once again, a lot.

Most people don’t know that a company can lose its worth if its current growth won’t exceed the previous years growth. Issue occurs there’s a possibility that many in case its investors will bailout on company’s stocks before you can even say hot potato.

So what. Right? Well, to prevent things like that from taking place company executives continue to make hard plus tough decisions (well maybe a possibility so hard for them but tough on those who are effected by them). Usually these decisions aren’t very enjoyable as they often lead to workers getting laid off, jobs being outsourced, and production budgets being cut. All which can have a major effect on an animated project.

Which I am sure, a lot of you have noticed some of these discrepancies while you’re watching an anime or cartoon. Ever noticed how one scene appears to animate very good with great details and the next just seems therefore poorly done that you can’t actually make out main character? Yeah, which what usually occur when a show or scene is outsourced to another country or is worked by a good in betweener rather than a professional animator.

But for some shows, they can simply look plain awful and usually I tend to take good go through the studio name and stay far from any other cartoonime they created. But of course , the reason why we have these types of lacklusters is because studio companies are looking to reduce cost, plain and simple. For many businesses, their highest cost on the balance sheet usually tends to be workers income and if offered, pensions and advantages.

However , when cost is cut, it often leads to some of the best animators, directors, or maybe writers out of the job. Things like this can have a tremendous impact on future computer animation projects. In fact , it’s perhaps the major reason why many cartoonimes don’t allow it to be past one or two seasons. I know I’ve seen shows that started off great for the first or two seasons but after that something just all the sudden will go missing, usually it’s the animation, the storyplot, or even sometimes the voice performing that tends to go south.

But hey, how can we blame the companies right? They’re just trying to maintain today’s trend of de-financialization, which turns means survival of the fittest as we see companies merge, market, or be bought out. Which by and large, forms monopolies or too large to fail companies (which I fail to see how government(s) don’t watch them as monopolies). This is generally why there’s a huge (negative) alter for just about every industry out there. I am talking about, I am sure most of you noticed just how today’s games are much crappier than the games in the 1980′s and 1990′s. Well, it’s the same thing with toons and anime.

As another way of observing it, the less the competition the less you’re obligated to produce high quality products. And between the 1980′s through present, a lot of small private businesses either went out of business or were bought out by a main corporation, because for the big companies less is better.

So sure modern-day cartoonimes are flashier and prettier but that’s due to increase in software and perhaps better supply of utensils. Yet really, if you look beyond the particular pretty flashing eye candy of today’s visual effects, you would realize that many of the cartoons and anime were so much better back then. In fact , a few were informative all the while at the same time, watchable.

But all thanks to corporate legislation or should I say deregulation associated with stocks, greed, and even monopolies. Businesses no longer look for quality or satisfaction in their work but only to find methods for making their shareholders happy, which always means increasing profits or assets to provide company growth. Which often results into bad business producing, that mainly affects those at the bottom of the ladder rather than those at the top.

2 thoughts on “CARTOONS AND ANIME – FUN, AMUSING, AND ENTERTAINING BUT A BUSINESS

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